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Why Businesses Need to Use Twitter

Many many years ago people probably thought having a phone wasn’t necessary for business. However, the same thought today would sound silly. The same happened with the advent of the Internet. However, companies gradually embraced the idea of having a web site as an essential part of being in business. Now it is happening again […]

Google Freshness Update

On Nov. 3rd, 2011 Google announced its freshness update. Google is usually fairly secretive about its updates, but this one they boldly stated that it would impact 35% of the searches. This means about 1.2 billion searches a day will be impacted. That is 3x more impact than the Panda update which had SEOs scrambling […]

10 Ranking Factors for Google: Myths and Misconceptions Part 2

This is part 2 of the top 10 list for Myths and Misconceptions of Google ranking factors. Time spent on the site There was a belief the Google would track the time people spent on a page after they had clicked a link from its search results. The belief was if a link resulted in […]

10 Ranking Factors for Google: Myths and Misconceptions

There are many things that you must do to rank higher in the search and I’ve written many times on these factors. However, there are many factors that aren’t as important as people may believe or have no impact on a site’s rankings. My clients frequently call me in a panic because they hear a […]

5 Most Annoying Email Mistakes

Email is a wonderful offshoot of the Internet. However, often it can be a headache and the source of severe embarrassment. Here are possibly the top 5 most annoying email mistakes: 1) Typos: Having sent thousands of emails where I just quickly respond I probably have this problem on a daily basis. Even with the […]

How to Embed Video into a WordPress Blog

Probably you are thinking it can’t be too hard to embed a video into WordPress, but strangely is not as obvious as it should be. You might be tempted to click the media button; however, doing so doesn’t embed the video into the page. It only adds a link to where the video can be […]

Must Haves For an SEO Friendly Design

“What must I tell the web designer to make your search engine optimization job easier?”, clients ask me this question all the time, when they are building a new web site. It actually amazes how a web designer can sabotage a perfectly well optimized site or build a new site without leaving any room for […]

SEO Question: Explaining the Google Site command

Kevin on FaceBook asked me: “Google sitelinks: How to make some pages more important then others ? atm. the wrong pages show up in my google sitelinks.” Thanks for the question Kevin. The ranking within Google’s site command results are based on your page’s importance. To see how Google values your individual page’s importance you […]

3 Factors that Will Affect Your Rankings

The following might surprise many people, but I have to state I don’t use any SEO tools. There are many out there SEOquake, SEMrush, MajesticSEO, SEO Spyglass, but I chose not to use them. I should state that I do use the SEO tools provided by Google. The funny thing is I have the tools […]

4 Ways to get More out of Twitter

Twitter is something that most people really don’t get. Can a 140 char message be that great? Can connecting with a bunch of people you don’t know or will never meet, really benefit you? Do people really make money from Twitter? The answer to all these questions is simply yes. So you are probably wondering […]